Beginner Marketing Tips: What To Sell Online

Here is another question that Michael Rasmussen answered
in his newsletter which I received last week.

ANSWER:

I get this one all the time. What shocks most
people is that just about everybody who starts an
online business begins as an Average Joe! I did.

The way to get started is to find a market that needs
a product you can offer at a profit.

That’s as fancy as it gets.

You can offer a physical product or a digital one.

To keep things simple and low-cost, I suggest starting
with a digital product, meaning one that people can
buy and download immediately.

Here’s where I might shock a few readers…

Your first product can be VERY simple.

You might write a brief report called something
like “10 List Building Tips If You’re Starting From
Zero!”

The point is, find a market, find what they want to
know, then offer it to them. What most people just
starting out overlook is that most of the information
is available for free online.

Use Google to research your topic.

Visit sites like www.EzineArticles.com to get ideas.

Track down sites that already exist and see what
information they offer for free. Then you can create
a relatively short report that saves people the trouble
of doing the research on their own.

You can hire somebody to write your report, or you can
summarize existing material in your own words. About
10-15 pages should do it.

Once you have your report, you can sell it for a low
price, maybe something like $7. Most people will be
willing to part with that kind of money, since it’s
almost as much as they spend on coffee or sodas in a
typical day.

The next trick is to drive some traffic to your
website where you sell your report.

The easiest free way to do that is to write an
article and submit it to EzineArticles.com.

Target a keyword that gets okay traffic, but doesn’t have
a lot competition.

I’ve never run across ANYONE who couldn’t use that
approach to get started. There’s no guarantee you’ll
succeed, but it’s a quick process you can keep
hammering on until you find a winner.

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That’s a great concise way to teach beginners how to
get started online Michael. Thank you.

Creating a small report and selling it for $7 or so is a great
way to get a lot of sales quickly which builds a list of
buyers too!

That free traffic method you talk about with writing
and submitting articles is also known as Bum Marketing.

Bum marketing is often associated with affiliate marketing
but in fast it is utilizing article directories to drive traffic
so it will work for any type of product, yours or a one
you are promoting as an affiliate.

Tagged As: Article Marketing, Beginner Tips, Bum Marketing, Free Traffic, Ideas, Product Creation, Sell